10+ Best Survey Integrations with ActiveCampaign

With customer expectations evolving continuously, the ability to deliver personalized customer experiences has become a necessity for businesses nowadays. Marketing automation enables businesses to streamline repetitive tasks, nurture leads effectively, and engage with customers across various touchpoints effortlessly. Effective marketing automation tools help serve this purpose.

One such tool is ActiveCampaign which helps not only automate marketing processes but integrates seamlessly with other essential tools like CRM and survey tools. Integrating survey tools with ActiveCampaign enables you to gather valuable customer feedback seamlessly, facilitating improved segmentation and targeted marketing campaigns.

In this article, we will explore some of the best survey tools that you can integrate with ActiveCampaign and leverage market automation to utilize data collected through surveys to enhance customer experiences, optimize marketing strategies, and drive sustainable growth. Let’s start with knowing more about ActiveCampign and its features.

TL;DR

• ActiveCampaign is a cloud-based marketing automation platform that helps businesses engage with their customers throughout their journey and is commonly used for email marketing, marketing automation, sales automation, CRM (Customer Relationship Management), and messaging.

• Integrating survey tools with ActiveCampaign enables you to automate data collection, enhance customer engagement, and drive personalized marketing campaigns.

• We have covered some effective survey integration tools like Zonka Feedback, SurveyMonkey, Jotform, and more that you can seamlessly integrate with ActiveCampaign to streamline feedback management, gather comprehensive survey analytics, and optimize marketing strategies for sustainable growth.

• Harnessing the power of survey integrations with ActiveCampaign allows businesses to stay ahead of the competition, drive sustainable growth, and delight customers at every touchpoint.

• Zonka Feedback is one of the best survey tools that you can serve the purpose. It helps you easily create and send surveys through multiple channels, collect feedback from customers, and take action to boost customer experience. Integrating it with ActiveCampaign helps you sync customer data with your contacts and utilize it to customize your marketing campaigns and build effective strategies to enhance customer experience. It also offers a free trial for 14 days.

Empower your Marketing Campaigns with Customer Feedback🔥

Create and send surveys, collect actionable customer feedback, and seamlessly sync all the data with your ActiveCampaign contacts to optimize your marketing campaigns and drive business growth.

What is ActiveCampaign?

ActiveCampaign is a cloud-based marketing automation platform for small to medium-sized businesses to help them engage with their customers throughout their entire journey. It is commonly used for email marketing, marketing automation, sales automation, CRM (Customer Relationship Management), and messaging.

Integrating ActiveCampaign with a survey tool enables you to sync survey responses with your customer contacts which in turn facilitates automated follow-up actions and segmentation based on survey responses, streamlining marketing efforts and enhancing customer engagement through personalized campaigns and feedback-driven strategies.

Let’s explore some features of ActiveCampaign.

Features of ActiveCampaign

Here are some features and functionalities of ActiveCampaign to understand how integrating a survey tool with ActiveCampaign can be beneficial for your business.

• Automation - ActiveCampaign's automation capabilities allow you to trigger actions based on survey responses, such as sending follow-up emails, updating contact information, or adding respondents to specific lists or segments.

• Contact Management - With ActiveCampaign, you can easily manage your contact database and capture survey responses directly into your CRM. This ensures that all survey data is synced with your marketing automation platform for seamless follow-up and segmentation.

• Segmentation - ActiveCampaign's robust segmentation features enable you to segment your contacts based on survey responses, allowing for highly targeted and personalized marketing campaigns customized to each respondent's preferences and interests.

• Personalization - By integrating a survey tool with ActiveCampaign, you can leverage survey responses to personalize your marketing messages and content, increasing engagement and conversion rates.

• API and Integrations - ActiveCampaign offers a variety of integrations and an API that allows you to connect with popular survey tools seamlessly. This enables you to leverage the full power of both platforms to enhance your marketing automation and data collection efforts.

Let’s explore the survey tools that you can integrate with ActiveCampaign to leverage these features and automate processes.

Best Survey Tools to Integrate with ActiveCampaign

Here are the survey tools that you can integrate with ActiveCampaign.

1. Zonka Feedback

Zonka Feedback is a robust survey software and a customer experience management platform that businesses use to create any type of surveys and share them through multiple channels like email, SMS, website, Android and iOS devices, kiosks, and QR codes.

The tool helps not only to measure customer experience and satisfaction with feedback surveys and customer satisfaction metrics like NPS, CSAT, and CES, but also enables to analyze the feedback collected with its advanced analytics and real-time reporting, understand customers' pain points, take instant action on it, and close the feedback loop to improve customer experiences. 

Zonka Feedback’s integration with ActiveCampaign allows seamless data transfer, ensuring that survey responses contribute to personalized marketing campaigns and customer engagement strategies.

Key Features

• 100+ ready-to-use survey templates to create surveys for any industry

• CX metric surveys like NPS, CSAT, and CES surveys to measure customer loyalty, satisfaction, and perceived efforts

• Skip logic, question branching and survey redirection to create dynamic surveys

• Whitelabelling of surveys and the ability to add your own logo, color, and styling to match your brand

• Multichannel feedback collection - email, SMS, website, survey link, QR codes, Android tablets, and smartphones

• Ability to capture offline feedback and automatic syncing of data on the device being connected to the internet

• Real-time response alerts and notifications

• Automated workflows

• Real-time reporting and analysis

• User Segmentation and feedback response segmentation

• AI-powered analysis features like Text Analysis, Sentiment Analysis, and more

• Integration with ActiveCampaign as well as other tools like Slack, Zendesk, Webex, Salesforce, Zoom, Google Analytics and more

• G2 Rating: 4.7/5

With Zonka Feedback’s integration with ActiveCampaign, you can:

• Create and update contacts on ActiveCampaign based on new survey responses

• Sync the survey responses and feedback ratings with your contacts in ActiveCampaign

• Embed surveys in ActiveCampaign emails

Pricing

Pricing starts from $49/month. It offers a free trial for 14 days.

2. Survicate

Survicate is a user-friendly tool designed to help businesses understand their customers better and make data-driven decisions. It offers an intuitive survey builder allowing businesses to create targeted surveys based on user behaviour. Survicate's advanced analytics provide actionable insights, empowering businesses to improve customer satisfaction and loyalty.

Integration with ActiveCampaign enables automated workflows, ensuring that survey responses are utilized effectively to enhance marketing strategies and customer engagement.

Key Features

• Customizable survey templates with metrics like NPS, CSAT, and CES

• User-friendly survey builder

• Targeted surveys based on customer behavior

• Multiple survey distribution channels

• Conditional logic for personalized surveys

• Advanced analytics for insights

• Automated workflows for follow-ups

• Integrations with ActiveCampaign as well as with CRM tools

• G2 Rating: 4.6/5

With Survicate’s integration with ActiveCamapaign, you can:

• Automate follow-up actions based on survey responses.

• Segment contacts in ActiveCampaign based on survey data for targeted marketing campaigns.

• Personalize marketing messages in ActiveCampaign using insights gathered from Survicate surveys.

Pricing

Pricing starts from $99/month. It also offers a free plan and a 10-day free trial of paid plan.

3. SurveyMonkey

SurveyMonkey is a leading online survey platform trusted by businesses worldwide for gathering feedback and insights. It offers a wide range of survey question types and templates, making it easy for businesses to create customized surveys. Its powerful analytics and reporting capabilities provide actionable insights, helping businesses make informed decisions.

Integration with ActiveCampaign allows seamless syncing of survey responses and contact list, enabling personalized marketing campaigns and improved customer engagement.

Key Features

• Seamless integration with ActiveCampaign.

• Wide range of survey question types and templates

• Powerful analytics and reporting capabilities

• Automated workflows based on survey responses

• Enhanced segmentation of contacts for targeted marketing

• Personalized marketing messages using survey insights

• Real-time syncing of survey responses with ActiveCampaign

• G2 Rating: 4.4/5

With SurveyMonkey’s Integration with ActiveCampaign, you can:

• Streamline personalized experiences across every customer interaction

• Monitor buyer preferences, behavior, and customizable attributes throughout the customer journey for enhanced segmentation and more impactful outreach

• Tailor communications based on various parameters to ensure precise targeting

• Utilize data from the complete customer lifecycle to optimize content, timing, and delivery methods for each individual customer

Pricing

SurveyMonkey’s basic plan is free. Pricing starts from its Individual Standard Monthly plan which costs ₹899/month.

4. ProProfs Survey Maker

ProProfs Survey Maker is a comprehensive survey tool designed to simplify the process of creating, distributing, and analyzing surveys. Its drag-and-drop survey builder and customizable templates make it easy for businesses to create professional-looking surveys. ProProfs Survey Maker also offers advanced reporting and analytics, allowing businesses to gain valuable insights into customer feedback. 

Integration with ActiveCampaign facilitates automated follow-ups and lead nurturing, ensuring that survey responses contribute to personalized marketing campaigns and improved customer satisfaction.

Key Features

• 100+ professionally designed survey templates and ready-to-use questions

• Whitelabelling of surveys to let you add your logo, themes, colors, and graphics

• Multiple survey distribution channels - email, social media, SMS, in-app and website through sidebar forms and popups

• Reporting with presentation-ready reports and export analytics

• Integrations with market automation software like ActiveCampaign as well as with CRM

• G2 Rating: 4.4/5

With ProProf’s integration with Active Campaign, you can:

• Keep customer data centralized and intact by capturing details from ProProfs Survey Maker and pushing them to ActiveCampaign contacts.

• Utilize an updated mailing list to kickstart email marketing campaigns, generate leads, and drive sales growth.

• Leverage integrated surveys to gather feedback, enhance customer engagement, and propel business expansion.

Pricing

Pricing starts from $9.99 per 100 responses/month. It is free up to 50 responses.

5. Typeform

Typeform is renowned for its conversational survey design, making the survey-taking experience more engaging and interactive for respondents. Its mobile-friendly design and advanced logic and branching capabilities enable businesses to create highly personalized surveys. Typeform also offers seamless integration with ActiveCampaign, allowing businesses to sync survey responses and trigger automated workflows. This integration ensures that survey data is utilized effectively to enhance marketing strategies and drive customer engagement.

Key Features

• Ready-made survey templates and over 20 question types to simplify survey setup

• Personalized follow-up inquiries using skip logic and question branching

• Seamlessly incorporate existing customer data, such as names and other details, through plug-ins

• Effortlessly sync survey reports with popular tools like Google Sheets and Zapier

• Reach respondents through various channels including email, social media, and website widgets

• Integrate with platforms like Slack, Google Analytics, and Salesforce for enhanced data utilization

• G2 Rating: 4.5/5

With Typeform’s integration with ActiveCamapaign, you can:

• Seamlessly transfer data from Typeform to ActiveCampaign for centralized customer information management.

• Consolidate customer data and insights in a single platform and leverage ActiveCampaign's Customer Experience Automation.

• Deliver personalized customer experiences efficiently and at scale using integrated data from Typeform and ActiveCampaign.

Pricing

Pricing starts from $25/month. It also offers a free plan with certain limitations.

6. SurveySparrow

SurveySparrow is a user-friendly survey tool focused on delivering conversational surveys and improving customer experience. Its chat-like survey format and personalized feedback options result in higher response rates and richer insights. SurveySparrow's advanced reporting features, including sentiment analysis, help businesses understand customer sentiment and make informed decisions. Integration with ActiveCampaign enables automated follow-ups and personalized messaging, ensuring that survey responses contribute to enhanced customer engagement and satisfaction.

Key Features

• Conversational survey interface resembling chat interactions

• Conditional branching and skip logic for tailored surveys

• Tailor survey themes and branding to match your brand

• Conduct surveys in multiple languages for global reach

• Seamlessly integrate with Slack, Salesforce, and HubSpot

• Access real-time analytics and reporting for immediate insights

• Mobile-optimized surveys with offline data collection capabilities

• G2 Rating: 4.4/5

With SurveySparrow’s integration with ActiveCampaign, you can:

• Create or update subscribers and deals on your ActiveCampaign account directly from SurveySparrow survey responses.

• Seamlessly integrate survey data with ActiveCampaign for efficient subscriber and deal management.

• Enhance automation and personalization by leveraging integrated data from SurveySparrow and ActiveCampaign.

Pricing

Pricing starts from ₹ 599/month. It also offers a free trial for 14 days.

7. Delighted

Delighted is a customer feedback platform specializing in Net Promoter Score (NPS) surveys and customer satisfaction measurement. Its NPS surveys with customizable follow-up questions provide businesses with actionable insights into customer loyalty and satisfaction levels. Delighted's real-time feedback tracking and monitoring capabilities enable businesses to respond promptly to customer feedback. Integration with ActiveCampaign facilitates automated NPS-based campaigns and follow-ups, ensuring that customer feedback is utilized effectively to drive improvements in marketing strategies and customer satisfaction.

Key Features

• Utilizes Net Promoter Score and additional metrics like CSAT, PMF, eNPS, and CES

• Customize surveys with branded elements and themes

• Provides real-time feedback reporting

• Implement automated workflows and notifications

• Analyze feedback trends and insights

• Integrates seamlessly with CRMs and helpdesk systems

• G2 Rating: 4.7/5

With Delighted’s integration with ActiveCampaign, you can:

• Create or update subscribers and deals on your ActiveCampaign account directly from SurveySparrow survey responses.

• Seamlessly integrate survey data with ActiveCampaign for efficient subscriber and deal management.

• Enhance automation and personalization by leveraging integrated data from SurveySparrow and ActiveCampaign.

Pricing

Pricing starts from $17/month. It also offers a free plan limited to 1 user and 25 responses per month. 

8. BlockSurvey

BlockSurvey is a privacy-focused survey tool that prioritizes data security and anonymity. Its end-to-end encrypted surveys and anonymous survey responses ensure the confidentiality and privacy of respondent data. BlockSurvey also offers customizable survey designs and seamless integration with ActiveCampaign for secure data transfer and follow-up actions. This integration enables businesses to gather feedback and insights while respecting respondent privacy and data security.

Key Features

• User-friendly interface with AI-driven guidance for optimal survey creation

• Prioritizes respondent anonymity and data security with a privacy-first approach

• Customize templates to create versatile forms and surveys

• Implement dynamic logic and branching for a personalized respondent experience

• Tailor branding elements such as themes, logos, and colors

• Collaborate with teams for seamless survey design and deployment

• Access comprehensive analytics for thorough survey result analysis

• Secure data with end-to-end encryption from creation to storage

• G2 Rating: 4.8/5

With BlockSurvey’s integration with ActiveCampaign, you can:

• Automatically create ActiveCampaign contacts for new Block Survey form responses, enabling efficient lead nurturing and deal closure.

• Save time by eliminating manual contact addition through automated ActiveCampaign contact generation via Block Survey integration.

• Seamlessly create new deals in ActiveCampaign based on Block Survey form responses, ensuring no opportunities are missed and enabling efficient progress tracking and customer follow-up.

Pricing

Pricing starts from $24/month. It also offers to try for free for the first 20 survey responses.

9. Google Forms

Google Forms is a free survey tool offered by Google, allowing users to create simple surveys and forms quickly. Its easy-to-use interface and basic survey question types make it accessible to businesses of all sizes. Google Forms also offers seamless integration with other Google Workspace apps and third-party services like ActiveCampaign via platforms such as Zapier.

This integration enables businesses to sync survey responses and contacts, facilitating personalized marketing campaigns and improved customer engagement.

Key Features

• Effortless and cost-free survey creation, unlimited surveys, and questions

• Personalized themes and templates

• Seamless collaboration and sharing capabilities

• Advanced conditional logic for tailored surveys

• Instant feedback and analytics tracking

• Automated response validation for accuracy

• Seamless integration with Google Workspace

• Offline survey completion option for flexibility

• G2 Rating: 4.6/5

With Google Forms’ integration with ActiveCamapign, you can:

• Create or update ActiveCampaign contacts and subscribers from new responses in Google Forms.

• Create or update deals on ActiveCampaign from recently updated Google Form responses

• Create API requests in Google Forms from new ActiveCampaign automation webhooks

Pricing

Google Forms is available for free. However, a collective package of Google Workspace costs  $6.month.

10. Jotform

Jotform is a versatile online form builder that enables businesses to create surveys, quizzes, registration forms, and more. Its drag-and-drop form builder and wide range of form templates make it easy for businesses to create customized surveys. Jotform also offers advanced features such as conditional logic for personalized surveys and payment integration for collecting payments through surveys. 

Integration with ActiveCampaign facilitates automated workflows and lead management, ensuring that survey responses contribute to enhanced marketing strategies and customer engagement.

Key Features

• Streamline survey creation with an intuitive drag-and-drop form builder for NPS, CES, and CSAT surveys

• Collects feedback in real-time across multiple channels, such as emails, websites, and mobile apps

• Provides comprehensive reporting and analytics tools

• Enables automated follow-ups and personalized responses

• G2 Rating: 4.7/5

With Jotform’s integration with ActiveCampaign, you can:

• Automatically create new contacts in ActiveCampaign from Jotform submissions, streamlining contact management.

• Add notes and tags to contacts in ActiveCampaign for better organization and lead prioritization.

• Generate new deals in ActiveCampaign based on Jotform submissions, ensuring seamless integration between form submissions and sales automation CRM.

Pricing

Pricing starts from $34/month. Its Starter plan is free with certain limitations.

11. Wufoo

Wufoo is an online form builder that allows businesses to create custom forms, surveys, and event registrations. Its easy-to-use form builder and customizable templates make it accessible to businesses without technical expertise. Wufoo also offers advanced features such as payment integration for collecting payments through surveys and advanced reporting and analytics. 

Integration with ActiveCampaign enables businesses to sync contacts and survey responses, facilitating personalized marketing campaigns and improved customer engagement.

Key Features

• Diverse selection of templates and widgets

• Intuitive form builder with drag-and-drop functionality

• Integration with various third-party apps and platforms

• Customizable themes and branding options

• Advanced reporting and analytics tools

• Secure data collection with SSL encryption

• Mobile-friendly forms for on-the-go access

• G2 Rating: 4.2/5

With Wufoo’s integration with ActiveCampaign, you can:

• Create or update ActiveCampaign contacts from Wufoo entries and forms.

• Add new Wufoo respondents to automation on ActiveCampaign.

• Create Wufoo entries for new or updated ActiveCamapign contacts.

Pricing 

Pricing starts from $14.08/month. It also offers a free trial.

Conclusion

Integrating survey tools with ActiveCampaign offers businesses the opportunity to streamline data collection, enhance customer engagement, and drive personalized marketing campaigns. With a wide range of survey tools available for integration, you can choose the platform that best suits your needs and preferences.

Zonka Feedback is an effective survey tool that you can seamlessly integrate with ActiveCampaign and leverage the power of customer feedback and marketing automation. With this integration, you can sync your survey response data to your contacts in ActiveCampaign, and utilize it to create personalized marketing campaigns and build effective strategies to enhance customer engagement and deliver better customer experiences.

Zonka Feedback also provides a free trial for 14 days. Start your free trial and see how it works for your business.