Measure & Improve User Experience with Smart Website Surveys

You can get started with Zonka Feedback Survey Software with a 7-day free trial. To know about the plans, you can explore out our pricing page. 

Yes, you can easily run Zonka Feedback's Website Feedback Tools to run market research. For instance, you can run polls and frequent surveys to get customers’ opinion on your e-commerce store’s products. 

You can easily create surveys for your website for collecting feedback by using Zonka Feedback in minutes. Let us look at how you can do it by using its free survey creator. For more in-depth guidance, you can refer to our Help Center.

1. On your dashboard, click on 'Add survey' or click on the (+) icon in the left sidebar and click on 'Add survey'.
2. Select the survey type from our popular templates or choose from one of the experiences.
3. Click on 'Choose this Template'. You will be directed to the editor where you can customize each question or use it as you like.
   • Change the survey design if you want by clicking on the 'Design' option.
   • Similarly, you can set survey logic and branching by clicking on the 'Logic' option.
   • Click on 'Variables' option to pass the information for personalization and rich survey reports.
   • If you want to change the survey language, navigate to 'Languages' option and choose the one you want.
   • Explore the 'Settings' option to give your own website survey a name, title, and description. Choose survey type, display settings, submission requirements, etc.
4. Click on 'Next' option on the right-hand side and then you can choose 'Website' as sharing channel.
5. Choose whether you want to display your survey as a web widget(side tab, popup, popover, bottom bar, slide up) or want to embed the survey or link it.
6. Once you are satisfied, click on 'Done' and your website survey will be created and distributed.

With Zonka Feedback Website Feedback Software, surveys can be implemented in different ways so that you can gather valuable insights directly from the users:

1. Website Popup Survey - This Survey appears on the website inside a pop-up and can be targeted towards a specific set of visitors based on interaction for example, a post-purchase pop-up survey.

2. Website Feedback Button Survey - This type of survey encourages feedback from the website visitors since the visitors usually click on it only when they have valuable feedback to share.

3. Slide Up and Bottom Bar Survey - A Slide Up survey appears from the bottom of the web page as an overlay. They can be set to appear based on user activity or time. Similarly, a Bottom Bar Survey is a button placed on the bottom right or left side of your webpage. These are great for collecting feedback on Website Content, Design, Product Quality, Shopping Experience, and more.

4. Embed and Link Survey- Embed  Surveys can be directly added to your website. A good example of this would be a simple rating scale survey altho eh end of an article or a blog, asking the readers to rate the informativeness of the content. Similarly, Link Surveys can also be added anywhere among the website content allowing visitors to click on the link and take relevant survey.

5. Exit Intent Survey - Exit intent are a type of pop-up survey that get triggered when the visitor is trying to leave the website. You can ask them for their reason for abandoning their search or purchase.

Yes, you can implement Zonka Feedback Website Tool on your eCommerce website. In fact, you can choose to survey your customers throughout their visitor journey from the moment they land on your website to post-purchase. You can survey them at touch-points including, visit intent survey, product or catalogue survey, post-check out survey and more. 

You can easily integrate Website Surveys Software with CRMs, Help Desks, and more including HubSpot, Zendesk, Freshdesk, HelpScout, Pipedrive, Slack, and more.

You can also integrate Website Feedback Tool with Zapier, Integrally, or Make and connect with 500+ apps. You can also build your own custom integrations with APIs and Webhooks. Zonka Feedback helps in building integrations as well depending on your plan. 

Website surveys are pretty quick to set up in Zonka Feedback. Since everything is ready-to-go on the platform, you can be up and running in just a few minutes. Here are the steps you need to follow. 

1. Create your survey

2. Select the website widget 

3. Select its appearance, targeting, behaviour and segmentation rules 

4. You’re good to go!

Here are some Website Survey example questions based on different industries - 

1. Technology
   
   • - How well did our website showcase the features and benefits of our software product?
   • - Were you able to find the answers to your questions using our online resources?
   • - How informative did you find our product demo video in explaining the software's functionality?
   • - Did you encounter any difficulties while downloading or accessing our trial version?
2. E-commerce
   • - How satisfied are you with your recent purchase from our online store?
   • - Did you find the product descriptions and images helpful in making your purchase decision?
   • - How easy was it to navigate our website and find the products you were looking for?
   • - Were there any issues or challenges you encountered during the checkout process?
   • - Would you recommend our online store to others based on your experience?
3. Hospitality
   • - On a scale of 1 to 10, how satisfied were you with your recent stay at our hotel?
   • - Did our website provide accurate and sufficient information about our amenities and services?
   • - How user-friendly was the booking process on our website?
   • - Did you find the photos and virtual tours of our rooms helpful in making your decision?
   • - Did you find the photos and virtual tours of our rooms helpful in making your decision?
4. Healthcare
   • - How satisfied are you with the ease of navigating our medical clinic's website?
   • - Were you able to locate the information you needed about our services and specialists?
   • - How convenient was the online appointment booking process on our website?
   • - Did you find the patient resources and educational content useful and informative?
   • - How likely are you to recommend our clinic's website to someone seeking medical information?
5. Financial Services
   • - How satisfied are you with the accessibility of our online banking services on our website?
   • - Did you find the information about our financial products clear and comprehensible?
   • - How user-friendly did you find our website's interface for managing your accounts?
   • - Were you able to complete your desired transactions smoothly using our online platform?
   • - How likely are you to recommend our online banking services to others based on your experience?

Zonka Feedback offers you advance reporting capabilities to easily view, track, and analyse your survey responses. Here are a few types of reporting features you get with our Website Survey Software:

1. Snapshot Report - Overview report to get quick summary and analysis of the responses.

2. Response insights - Get insights and analysis of all survey responses and CX metrics (NPS, CES, and CSAT)

3. Location Insights - Analyse and compare performance and scores based on locations.

4. Team Performance Report - This allows you to get analysis and comparison of team member performance on each question and metrics.

5. Response Inbox - See all your feedback and survey responses in real-time with option to apply filters.

6. Trends Report - View and analyse how survey responses and metrics have changed over time.

7. Text Analytics - Make meaning of open-minded responses, comment boxes, and unstructured text data.

After creating your Survey, you can choose the widget and its behaviour. For instance, you can trigger a Popup Survey to collect Website Design Feedback once a website visitor scrolls through 70% of the landing page. Similarly, you can trigger a survey once a shopper makes purchase.