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Website Feedback Form Template

Ready to collect feedback and transform your website into a crowd favorite? Use this website feedback form template to turn clicks into compliments!

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  • Lightening fast setup
Want to unlock your website’s full potential? With Zonka’s Website Feedback Form Template, you can gather user insights, spot hidden pain points, and gather detailed feedback that turns casual clicks into lasting connections. Your next big website win starts here!

Top Website Feedback Form Template Questions to Boost Customer Satisfaction

This Website Survey Template is designed to help you collect information from website visitors, measure user satisfaction levels, and improve your website's overall user experience, ensuring you take actionable steps to improve your site.

Here is a list of survey questions included in this survey analysis, sample website and online feedback form.

1. Overall, how would you rate your customer experience here on our website?

2. How visually appealing did you find our website?

3. How easy was it to navigate our website?

  • Not Easy At All

  • Not Very Easy

  • Neutral

  • Somewhat Easy

  • Very Easy

4. Did you find the information you were looking for on our website?

  • No, I Couldn't Find Anything Useful

  • No, I Couldn’t Find What I was Looking For

  • No, But I Found Other Useful Information

  • Yes, But With Some Effort

  • Yes, I Found It Easily

5. How would you rate the loading speed of our website?

  • Very Slow

  • Slow

  • Average

  • Moderately Fast

  • Very Fast

6. How satisfied were you with the feedback survey the user engagement and overall performance of our website?

7. Did you encounter any technical issues or errors while using our website?

  • Yes

  • No

8. If you encountered any issues, please describe them briefly.

9. How likely are you to recommend our website to others?

10. Is there anything specific you liked about our website or any suggestions for improvement?


Customize Your Own Feedback Form Template

You can customize your website feedback form templates by adding or removing questions to the form templates that fit your survey objectives. For collecting feedback effectively and enhancing the website visitor's experience, consider tailoring your free feedback form templates with questions that align with your goals.

1. How would you rate the content on this webpage?

  • Poor

  • Below Average

  • Average

  • Above Average

  • Excellent

2. Did you find the website and its content interactive?

  • Not at all

  • Slightly

  • Moderately

  • Very

  • Extremely

3. Were you able to easily find contact details or the customer service interaction support options on our website?

  • Not at all

  • Slightly

  • Moderately

  • Very

  • Extremely

Must-Ask Questions to Measure Your Customers' Online Shopping Experience

Use these key questions for eCommerce websites to truly understand and enhance your user's online shopping journey.

1. How would you rate the shopping experience with this website?

  • Poor

  • Not Good

  • Neutral

  • Good

  • Excellent

2. Were you able to easily find the products you were looking for?

  • Yes, with ease

  • Yes, with some effort

  • No, but eventually

  • No, I couldn't find what I was looking for

3. How would you rate the billing and payment process on this website?

  • Very Difficult

  • Difficult

  • Neutral

  • Easy

  • Very Easy

4. How satisfied are you with the variety of products available on our website?

  • Very Dissatisfied

  • Dissatisfied

  • Neutral

  • Satisfied

  • Very Satisfied

5. How likely are you to make a future purchase from our website?

  • Not likely at all

  • Slightly likely

  • Neutral

  • Likely

  • Very likely

6. Based on your recent shopping experience on our website, how likely are you to recommend this website to your friends and colleagues on a scale of 0 to 10?

Designing an Effective Website Feedback Template

Unlock valuable insights into your website’s performance with our Website Feedback Form Templates. Follow these steps to create a feedback form and maximize the benefits of your feedback form and survey:

  1. Access the Template: Click 'Edit this Template' to open the Website Feedback Form. Customize it to suit your needs directly in the editing interface.

  2. Customize the Template: Personalize the survey to gather feedback on key aspects like speed, interface, content, bugs, payment, booking, or shopping experiences. Tailor questions based on your website’s focus and user touchpoints for more relevant insights.

  3. Review and Adjust: Ensure questions align with your website’s goals and are clear for respondents. Adjust the survey flow to match your website’s user journey for a seamless experience.

  4. Share the Survey: Gear up to distribute the survey to your website users. Choose among website feedback widgets to share the surveys with your website visitors at the right time and touchpoint. Use options like:

  • Popup Centered: Grab attention with a visually striking popup that appears directly in the center of the screen. Ideal for promoting specific actions or capturing immediate feedback.

  • Popover-Centered: Gently nudge users with a discreet popover that appears when they hover over a specific element. Perfect for collecting feedback without disrupting the user experience.

  • Side Tab Left or Right: Stay visible and accessible with a side tab that remains on the left or right side of the screen. Ideal for gathering ongoing feedback or collecting data on specific pages.

  • Bottom Bar Left or Right: Discreetly capture feedback with a bottom bar that stays at the bottom of the screen. Suitable for general satisfaction surveys or collecting feedback on specific elements.

  • Slide Up Bottom: Engage users with a visually appealing slide-up that appears when they scroll to the bottom of the page. Ideal for capturing feedback on the overall website experience or promoting specific actions.

Targeting Settings:

  • Device Targeting: Select which devices (desktop, tablet, or mobile) should see the survey.

  • Page Targeting: Specify on which pages the survey should appear (all pages, specific pages, or pages with certain keywords).

  • User Targeting: Choose whether to display the survey to all users or a specific percentage.

Behavior Settings (for Popup, Slide-up, and Bottom Bar Surveys):

  • Popup or Launch Timing: Determine when the survey appears (immediately, after a delay, or when the user scrolls a certain percentage of the page).

  • Display Frequency: Choose how often the survey appears to the user (once, always, or until they submit a response).

Zonka Feedback’s survey tool offers the flexibility to adapt survey responses to your website’s evolving needs. Add or remove questions effortlessly to stay responsive, measure customer satisfaction, and enhance customer loyalty.

Harness the power of our feedback form templates to gather valuable customer feedback and consistently improve your website’s performance.

Why Choose Zonka's Website Feedback Form Template?

Creating impactful surveys doesn’t have to be challenging. With Zonka Feedback, you can easily do online surveys to gather valuable user insights and boost customer satisfaction. Here’s how:

  1. Customizable Templates: Use versatile feedback form examples tailored for various needs, from website usability to improvement areas. Modify questions to fit specific touchpoints in the user journey, ensuring meaningful feedback.

  2. Skip Logic and Question Branching: Enhance survey efficiency with intelligent skip logic and question branching. Personalize the experience based on user responses, making the website feedback forms more relevant and engaging.

  3. Real-time Feedback Alerts and Notifications: Stay proactive with instant alerts for new feedback and negative survey responses. Quickly address issues to improve the overall satisfaction of the customers.

  4. Feedback Widgets for Sharing Surveys: Distribute surveys effectively using widgets like popups, slide-ups, bottom bars, and feedback buttons and collect customer feedback at strategic points to capture both solicited and unsolicited input.

  5. Automated Workflows: Automate survey triggers at key user touchpoints to streamline the feedback collection process. Capture insights during crucial moments of the user experience.

  6. Closing the Feedback Loop: Act on feedback with Zonka Feedback’s actionable insights. Ensure continuous improvement by addressing feedback and enhancing your website based on user input.

Unlock the Magic: Uses for Website Feedback Templates

Leverage website feedback survey template to gather insights and improve your website. Here’s how using a good feedback form and surveys can enhance your strategy:

  • Measure Overall Website Experience: Collecting feedback using buttons and pop-ups to gauge visitor satisfaction and identify UX issues. Enhance usability based on quantitative and qualitative feedback to boost conversions.

  • Evaluate Content Relevance: Use feedback forms to assess how well your content meets visitor expectations. Ensure that your website content is user-friendly and aligned with user needs.

  • Improve Purchase Experience: Implement post-transaction surveys to gather feedback on the buying process. Measure overall satisfaction, generate valuable testimonials, and reduce buyer’s remorse to attract new customers.

  • Understand Visitor Abandonment: Deploy exit intent surveys to discover why visitors leave your site. Utilize this feedback to address technical issues and reduce bounce rates, enhancing the overall user experience.

  • Gather Feedback on Specific Features or Pages: Create targeted surveys to gather feedback on specific elements of your website, such as your homepage, product pages, or checkout process. Identify areas for improvement and optimize these areas to enhance user experience and conversions.

  • Conduct Competitor Analysis: Use feedback surveys to compare your website to competitors and identify areas where you can differentiate yourself. Gather insights into what your competitors are doing well and where there are opportunities for improvement.

Questions to Include in Website Feedback Survey Template

Constructing a comprehensive website feedback survey template involves incorporating various question types to gather valuable feedback from your audience. Here’s how you can create a well-rounded feedback survey:

1. Rating Scale Questions

Use a variety of rating scales to measure overall satisfaction and collect both quantitative and qualitative feedback. Options include:

These help you collect feedback on different aspects of your website and improve user experiences.

2. Open-ended Questions

Encourage users to provide feedback on their website experience. Open-ended questions help you gather feedback on user challenges, suggestions, and expectations, providing deeper insights into areas needing improvement. For example:

What difficulties did you encounter while using our website, and what improvements would you suggest to enhance your experience?

3. Multiple Choice Questions 

Use multiple choice questions to simplify feedback collection. Ask about specific website features, allowing users to select one or multiple survey responses for easy survey analysis. For example:

Among these website features, which ones do you find most useful and valuable?

  • Feature A

  • Feature B

  • Feature C

  • Feature D

In this question, respondents can choose multiple answers, so providing checkboxes allows users to select multiple features based on their preferences. By incorporating these diverse question types into your website feedback survey, you can gather comprehensive insights to enhance and optimize various aspects of your website.

Website Feedback Form Survey Template FAQs

  • Can I customize form fields in the Website Survey Template?

    Yes, you can fully customize form fields in your website form template by changing the question types, CX metrics to track, logos, background, widget appearance, and more.

  • What type of questions can I add to Website Survey Template?

    You can use button ratings, Net Promoter Score (NPS) survey questions, Customer Satisfaction Survey (CSAT) questions, Customer Effort Score (CES) questions, Yes/No, closed-ended questions, and various rating scales that are quick and easy for users to answer. Include questions to capture new feature requests and bug reports. For improved accuracy and response rates, show questions on the first screen—just ensure they're relevant to your goals.

    Our survey tool also supports partial responses, allowing you to collect valuable insights even from incomplete customer feedback forms. To explore more about customizing your survey questions, sign up for our Form Builder to start creating user-friendly, feedback templates and forms that gather quantitative and qualitative customer feedback together.

  • What type of Surveys can I deploy using the Website Feedback Form Template?

    With Zonka Feedback's Website Feedback Survey Template, you can easily collect customer feedback form, at various touchpoints:

    • Pop-ups: Triggered by actions, these capture feedback at specific moments.

    • Website Button: A discreet option for visitors to share feedback anytime.

    • Slide-ups and Bottom Bars: Appear based on user activity, allowing for ongoing feedback.

    • Website Embeds: Directly integrate surveys into your website content.

    • Exit Intent Surveys: Capture feedback before visitors leave, helping to reduce bounce rates.

  • How much time will it take to set up Website Survey Form Template?

    Zonka Feedback's pre-built Website Visitor Online Survey Template is designed for fast, hassle-free setup. With its ready-made feedback format below, all you need to do is customize the questions and design to match your goals, and you'll be ready to start collecting feedback in no time.

  • How can I trigger the Website Feedback Form Template to ensure honest feedback?

    Once you've created your survey in Zonka Feedback’s form builder, choose the type of widget and set how it will behave. For example, you can trigger a pop-up survey to collect feedback on Website Usability when a visitor scrolls through 70% of a key page. This helps capture honest feedback at the right time. You can also send follow-up surveys based on customer responses to improve customer satisfaction. Triggering the right survey at the right moment ensures you gather valuable insights and enhance the overall user experience.

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