Hotel Feedback Form Template

How to use this Hotel Survey Form Template?

Here are a few simple steps to get started with this easy-to-use template.

1. Click on 'Edit this Template': Locate the 'Edit this Template' option at the top of this page. Click on it to jump directly into customizing the Customer Satisfaction Survey Template.
2. Customize the template: Now that you're in editing mode, you can make further customizations to the survey. Customize the type of questions, your questions, infuse your branding by white-labeling your surveys, access answer piping, add skip logic and pre-fill data to increase respondent engagement.
3. Preview the survey: Before finalizing the survey, take a moment to preview it. Ensure that everything looks good and functions as expected.
4. Save the survey: After previewing the survey and making any necessary adjustments, save your customized survey.
5. Prepare for distribution: With your survey ready, gear up for distribution. Consider the most effective channels for reaching your audience, whether it's through email, social media, or your website.

When it comes to distributing the survey, here’s a few of the channels you can leverage -

1. SMS Survey

• Trigger: Immediately after check-out, send a concise SMS with emoji reactions (e.g., ) to gauge overall satisfaction.
• Example: "Thanks for staying at [Hotel Name]! Was your stay delightful? Reply STOP to opt out."

2. Email Survey

• Timing: 24-48 hours after check-out, send a more detailed email survey covering specific aspects like room cleanliness, staff friendliness, and amenities.
• Example: "Share your thoughts about your recent stay at [Hotel Name]! Your feedback helps us improve. Click here to take our brief survey."

3. In-App Survey

• Location: Integrate the survey within your hotel app at key touchpoints, like after room service or spa booking.
• Example: "Did our spa treatment meet your expectations? Rate your experience within the app: ⭐⭐⭐⭐⭐"

4. Offline Survey (Survey Kiosks)

• Placement: Use Android/iOS-powered kiosks at strategic locations (lobby, elevators) during check-in and check-out.
• Example: "Tell us about your stay before you leave! Complete our quick survey on this kiosk and enter to win a free weekend stay."

5. Website Survey

• Trigger: Offer a pop-up survey on your hotel website after bookings or browsing specific pages (e.g., spa services).
• Example: "Planning your next getaway? Help us shape your experience! Give us feedback on your website visit with this quick survey."

Bonus Tip: Offer incentives like discounts or loyalty points for completing the survey.

Key Features of Zonka Feedback's Hotel Survey Template

1. Personalize your surveys: Zonka Feedback offers an easy-to-use survey builder along with pre-built question templates. You can either use the template as it is or you can go ahead and add your own question types and rating scales. You can also white-label your surveys and add your branding elements like adding logos, changing themes and background. There’s skip logic, pre-fill data and answer piping to help you make dynamic surveys along with the feature to collect partial responses.
2. Real-time Analytics: Zonka Feedback’s advanced reporting and analytics feature allows you to view responses as soon as they are collected in your system. You can get an overview of your responses in the Unified Response Inbox where you can add tags, notes, and tasks to take action to close the feedback loop faster.
3. Multi-Channel Distribution: Reach your customers wherever they are with multi-channel distribution feature. Run both online and offline surveys to take feedback on and off premises. Leverage SMS, Website, Email, and QR codes to cover the crucial customer touchpoints.
4. Multi-lingual Surveys: Survey your customers in the language they speak with multi-lingual survey feature. The platform offers you various language customization options which you can easily decipher in the intuitive dashboard to make sense of open-ended customer responses.
5. Workflow Automation: Create workflows that help you automate manual tasks so your teams can put their effort into improving the guest experience. Setup automated emails, response based alerts for teams, survey reminders, and take action to close the feedback loop to reduce churn.

Zonka Feedback's Hotel Feedback Form Template empowers you to gather actionable guest insights, improve your hotel operations, and ultimately boost guest satisfaction and loyalty. Try your free trial today!

Additional Tips:

• Rotate question types: Keep the survey engaging.
• Keep it concise: Don't overwhelm guests with lengthy surveys.
• Use clear and concise language.
• Pilot test the survey: Test your surveys before launching to your guests.
• Offer an "other" option for open-ended questions.
• Thank guests for their feedback.