Product NPS Survey Template

Product NPS® Survey Template FAQ

• 1. What is a Product Net Promoter Score Survey Template?

  The Product NPS Survey template is a tool that helps B2B and B2C businesses (SaaS, Ecommerce, EdTech, FinTech, etc.) in measuring Customer Satisfaction and Loyalty towards the specific product.

• 2. How do I use the Product NPS Survey Template?

  To get started with measuring the NPS score for your Product, simply start by customizing the template and make it more aligned with your brand. Then choose the distribution channel (email, sms, website, in-product, integration, etc.) to start collecting NPS feedback on your product.

• 3. What is the core question in the Product NPS survey template?

  The core question asked in a product NPS survey template: “On a scale of 0-10, how likely are you to recommend [Product Name] to a friend or a colleague?” Customers select the number from 0 (Not at all likely) to 10 (Extremely likely).

• 4. Can I add more questions to the Product Net Promoter Score Survey Template?

  Yes, you can add more questions to your Product NPS survey template. Zonka Feedback offers you to fully customize your Product NPS survey questions.

• 5. How is the Product NPS score calculated?

  The Product NPS score is calculated by subtracting the percentage of detractors (0-6) from the percentage of promoters (9-10). The final score will range between -100 to +100.

• 6. What should we do with the feedback and scores received from using the Product NPS template?

  The survey scores can offer insights into the customer satisfaction and areas of product improvement and offers you opportunity to make feedback-driven changes to your product roadmap.

• 7. How often should we conduct Product NPS Surveys?

  The frequency of using Product NPS Survey template to survey your customers can vary but it’s common to conduct surveys frequently, such as quarterly, annually, or after a significant product updates, to track any changes in the customer sentiments.