15 Best Survey Apps to Collect Feedback in 2024 [Paid + Free]

Survey apps are software applications designed to facilitate the survey creation, distribution and analysis on-the-go. With internet and smartphone penetration at an all-time high, individuals can conveniently participate in surveys anywhere, anytime with survey apps. These apps are versatile tools used across various industries and purposes, including market research, field data collection, employee engagement, academic research, and more. Their offline capabilities ensure data collection in remote areas, with multimedia support enhancing field survey capabilities.

With so many survey apps available in the market, each catering to diverse needs, it could be overwhelming to choose 'the one'. In this article, we'll explore the most popular survey apps, highlighting their unique features in terms of adaptability and suitability, their pros and cons, and pricing. We aim to provide a comprehensive guide to assist you in selecting the ideal survey app for your business. Let's get started!

TL;DR

• We have compiled a list of the best survey apps based on key features such as user interface, question types, survey templates, integrations, and pricing so that you can easily the one that suits your needs.

• Some of the top survey apps from our list include Zonka Feedback, Jotform, Typeform, SurveyMonkey, SurveySparrow, QuestionPro, and many more.

• To get hands on a survey app, you can sign up for a free trial with Zonka Feedback or schedule a demo to create engaging surveys, share surveys with your users, analyze reports to gain actionable insights and take actions.

Collect On-Site Feedback With Intuitive Survey App📱

With kiosk surveys and mobile forms, collect feedback on-the-go.  Understand what users need and learn ways to delight your customers.

Best Online Survey Apps at a Glance

Here is a comparison of the top online survey apps and their key features for a quick overview:

Best Survey Apps to Collect Feedback

Let us directly jump into the list of best survey apps and their unique features with pros and cons so that you can select the right tool for your survey requirements without any hassle.

1. Zonka Feedback: AI-Powered SaaS Survey App for CX Management 

Whether you want to collect feedback on the field with high foot traffic, such as retail stores, trade shows, exhibitions, restaurants, airports, and events, or want to conduct structured surveys in controlled environments like offices, Zonka Feedback has got you covered. With its diverse array of survey templates, you can perform market and product research, collect customer service feedback, and measure CX across all touchpoints. Its AI features including text and sentiment analysis help you analyze the sentiments of your guests, visitors, and patients to understand customer emotions and needs across the customer journey.

You can simply download the survey app on your smartphone or tablet and turn it into a survey station. It offers collecting feedback in different modes like kiosk, face-to-face, and mobile forms which are useful for collecting on-site feedback for businesses looking to gather insights and improve customer experiences in different scenarios.

The quick kiosk mode transforms your tablet or mobile phone into an unattended survey station for fast feedback collection in a crowded location. Kiosk surveys run in a loop, refreshing for the next person, while features like hidden exit buttons maintain engagement and restart/time-out settings ensure smooth progress.

Its offline capabilities ensure that data collected offline is stored on the device in real-time until an internet connection is reestablished, at which point it syncs automatically. This feature is beneficial for field surveys or situations where internet connectivity is unreliable, ensuring that no data is lost even in offline environments.

For enterprise companies with multiple locations, it offers centralized data management (based on demographics, location, agent, etc) with data security, and for smaller and medium businesses, it offers a user-friendly platform for on-the-go lead capture and feedback collection in events and stores.

You can also automate tasks such as response categorization and follow-up actions to streamline the feedback management process and close the feedback loop.

Top Features

• Collect data offline and automatically sync with the server when online, ideal for low-connectivity areas

• Different modes such as kiosk, face-to-face, and mobile for collecting feedback in various settings

• Remote viewing, tracking, and monitoring of survey devices to stay updated on survey progress and responses

• Advanced reporting and analytics with response inbox for ensuring real-time viewing and detailed response analysis

• AI capabilities like text analysis and sentiment analysis to get actionable insights based on emotions, intent, and sentiments

• CX automation and workflow management to automate surveys and common tasks

• Digital forms and survey templates with 30+ question types to create different surveys like star ratings, smileys, emojis, Likert scales

• Microsurveys for industry-based CX metrics like Net Promoter Score, Customer Satisfaction Score, and Customer Effort Score for real-time feedback collection

• Dynamic survey logic and branching for personalized user questioning

• Extensive customization options (themes, colors, fonts, etc.,) to change the look and feel of surveys with white labeling option for branded surveys

• User segmentation to target different customers based on their feedback and preferences

• Multilingual surveys to cater to diverse audiences across the globe

• Powerful integration with business tools like Salesforce, Zendesk, Zapier, Slack, Google Analytics, and more

Pros

• Versatile survey modes with kiosk, face-to-face, and mobile forms for diverse survey needs
• Offline data collection through surveys without an active internet connection
• Real-time data collection with immediate feedback and response tracking
• AI features like text analytics and workflow automation
• Wide range of survey templates with question types

Cons

The survey app may not integrate with all types of business software, but the team can provide integrations upon request.

Pricing

• Starts at $15/device/month for offline surveys

• Other plans start at $49/month

• Free plan available along with free trial for 14 days

2. Qualtrics: Enterprise-Grade Feedback Management Survey App

Qualtrics is a leading survey app known for its AI-guided customer experience software, offering conversational surveys for deeper insights and tailored solutions. It empowers users to monitor and optimize experiences in real-time, whether at home, in the office, or on the go.

With dashboards, tickets, notifications, and powerful analytics, Qualtrics makes it effortless to monitor and improve customer, employee, product, and brand experiences. It provides analytics that automatically identifies costly friction points in digital and omnichannel experiences, making it a comprehensive tool for enhancing customer satisfaction.

Top Features

• Role-based dashboards and filtering for monitoring important experience metrics like NPS, CSAT, and employee engagement
• Support ticket management, including reassignment, response, and closure
• Real-time notifications enable proactive actions based on immediate feedback
• Conversational surveys provide deeper insights through interactive questioning
• Tailored solutions streamline customer interactions for faster resolutions
• Analytics automatically pinpoint and address costly friction points in experiences
• Viewing open-ended customer responses and sharing key insights with team members
• Powerful analytics, including key drivers, trending topics, focus areas, experience journeys, and text analytics

Pros

• Comprehensive suite of features for managing and improving brand experiences
• Real-time monitoring and analytics enable proactive decision-making
• Role-based access and filtering for personalized experience management

Cons

• Pricing may be a barrier for smaller businesses
• Some advanced features may require additional training or expertise to use effectively

Pricing

Not mentioned on the website. Contact their sales team to get pricing information.

3. Medallia: All-in-One Customer & Employee Experience App

Medallia is a leading survey app known for its focus on customer experience management. It offers a comprehensive suite of tools and features to collect, analyze, and act on customer feedback, helping businesses improve customer satisfaction and loyalty. 

Its new role-based dashboards, streamlined workflows, and built-in alerts empower your workforce to take quick action on trends or feedback in real-time. With an intuitive interface and access to critical information anywhere, anytime, listening and responding to feedback becomes a habit at all levels of your organization.

Top Features

• Tailor surveys to your needs with advanced customization options
• Collect and analyze feedback in real-time for immediate insights
• Receive actionable insights and recommendations for informed decision-making
• Seamlessly integrate with CRM and other systems for efficient data flow
• AI-powered analytics for deep insights and data analysis
• Access role-based dashboards for instant, relevant CX metrics
• Manage cases efficiently with assignable cases based on users and roles

Pros

• Comprehensive suite of tools for customer experience management
• Advanced customization options for surveys
• Real-time feedback collection and analysis for immediate action

Cons

• Pricing may be high for smaller businesses
• Requires dedicated resources for effective implementation and management

Pricing

Contact their sales team to get pricing information

4. Survicate: User-Friendly Survey App for Beginners

Survicate is a powerful survey app that plays a crucial role in understanding and improving the customer journey. With this survey app, you can create targeted surveys that pop up at key touchpoints like post purchase or store visit. These surveys can be customized to gather specific feedback at crucial moments, providing valuable insights for enhancing the overall customer experience. 

Top Features

• Use AI-powered features or select from a range of expert-designed templates for survey creation 
• Create dynamic surveys with logic and branching to tailor questions based on respondents' answers
• Collaborate with team members for survey creation and analysis
• Customize surveys to match your brand and personalize them for each respondent
• Target specific audiences with your surveys to gather relevant feedback

Pros

• User-friendly interface
• Mobile responsive surveys 
• Customization options for brand consistency

Cons

• Occasional lag within the platform's backend
• Doesn't offer offline data collection functionality

Pricing

• Free plan and free trial available 
• Paid plans start at $99/month with 250 responses 

5. Typeform: Interactive Survey Platform for Engaging Forms 

Typeform is an all-around intuitive survey builder app that offers user-friendly traditional surveys but with a hint of advanced features like embeddable chatbots, complex survey logic paths, and automated workflows. It harmonizes user-friendly simplicity with advanced attributes, making the survey experiences engaging and insightful.

Top Features

• Visually engaging and interactive survey forms with a conversational format, enhancing user engagement and experience

• Choose from a wide range of visually appealing themes, ensuring your surveys are not only insightful but visually impressive

• Employ survey logic and branching to tailor respondent experiences, guiding them through dynamic paths

• Use Typeform’s APIs and dev tools to build your survey system from scratch

• Enhance surveys by seamlessly incorporating royalty-free images or icons within the app itself, with the convenient preview feature

• Leverage AI integration to generate surveys based on your instructions, streamlining the survey creation process

• Share survey forms with links, emails, or embedded on the webpage

• Integrations with many tools like Google Sheets, Slack, Mailchimp, etc. are available

Pros

• Visually appealing surveys

• Advanced features like survey logic and AI integration

• Seamless integration with other tools

Cons

• No offline functionality and relies on internet connection

• Fewer options for highly structured questionnaires

Pricing

• Free for up to three surveys with ten questions per survey

• Paid plan starts from $25/month

Typeform has limited customizations available within the app, therefore you can check out Typeform alternatives that can meet your needs.

6. JotForm: Online Form Builder App for Data Collection 

If you are looking for an intuitive and easy-to-use survey app, Jotform is your survey app. It offers a lot of survey templates and engaging features like widgets and a progress bar.

You also get options in choosing the kind of reports you want: whether you want an extended report which is a single chart per page or compact reports which combine multiple charts onto a single page.

Top Features

• Perform complex mathematical calculations within your data collection forms. Calculate totals, scores, or discounts based on user inputs

• Create personalized PDF reports, certificates, invoices, or other documents dynamically, based on survey responses, for a tailored respondent experience

• Utilize the mobile app for direct form creation and management from your mobile devices

• Offers conditional logic for payments based on user selections or survey responses

Pros

• Intuitive and easy-to-use interface

• Wide range of templates, widgets, and add-ons

• Ability to make payments through the form 

Cons

• Lacks robust offline functionality 
• Lacks advanced analytics for complex data analysis
• Restrictive on free plan with a limited number of form submissions

Pricing

• Starter plan is free with 1 user account, 5 forms, and 100 responses per month

• Bronze plan starts at $34 per month.

Jotform can be too limiting for businesses looking for advanced analytics and a comprehensive view of their customer journey. If you have a similar concern, here are the top Jotform alternatives that you can explore. 

7. Zoho Survey: Survey Data Collection & Questionnaire App

Zoho Survey stands tall as one of the best survey apps that seamlessly integrates into your workflow. Part of the Zoho suite of apps, it can be your go-to for short business-oriented survey creation.

Zoho Survey takes surveys to new heights with its comprehensive features and AI-infused innovations. From creative question types and unlimited responses to in-depth reporting and AI-powered insights, it empowers you to create engaging surveys that deliver actionable results.

Top Features

• Unlimited surveys with 10 questions each that can be leveraged to create different types of surveys.

• Choose from an array of 30 form field types, including Net Promoter Score, image selection, signatures, and file uploads.

• Access a deep question bank when inspiration for survey questions is needed, ensuring your survey is comprehensive.

• Range of pre-designed templates with themes and progress bars that enhance survey aesthetics.

• AI-driven data analysis and advanced report generation to uncover valuable insights from your target audience.

• Automated actions such as triggering email notifications, updating CRM records, or sending follow-up surveys based on respondent behavior

• Integration with Zoho CRM helps capture survey responses and map them to contacts in your CRM system.

Pros

• Offers a variety of question types like NPS, Matrix questions, etc.

• Provides extensive customization options

Cons

• Limited integration with external third-party tools 

• Mediocre survey builder with basic data visualizations

Pricing

• Free for 100 responses per survey and 10 questions per survey

• Paid plan starts at $25/month per user

8. SurveyMonkey: Comprehensive Customer Insights Survey App

SurveyMonkey, a leading online survey tool that offers 15 versatile question types like Likert scales, multiple-choice, open-ended questions, and rating scales. While most survey apps just let you gather responses, SurveyMonkey empowers you with full survey management on your iPad survey app or Android survey app right from creating, editing, gathering responses, and analyzing them. The data gets synced across all the devices.

Top Features

• User-friendly interface for creating using customizable templates and a drag-and-drop editor to create professional-looking surveys

• Send surveys via email, social media, website embedding, and SMS and collect responses in real time, track response rates, and set up automatic reminders

• Ability to collect responses outside your contacts by buying responses

• Generate real-time reports with charts and graphs, filter and segment responses, and export data in various formats.

• Text analysis tool to extract insights from open-ended responses

• Integrations with CRM systems, email marketing platforms, and data analysis software

Pros

• Wide customization option to design surveys that match your brand 

• Variety of survey-sharing options

• Ability to get responses from outside of your existing audience 

Cons

• Lacks visual logic map 
• Limitation for personalization for complex surveys

Pricing

• Free for 10 questions per survey, no logic, and other limited features

• Starts at $25/user/month for a Team Advantage plan or $39/month for individuals

Although SurveyMonkey is one of the best survey apps, it can be a little restrictive on the free plan. How about looking at SurveyMonkey alternatives?

9. SurveySparrow: Conversational Survey App with Chat-like Experience

A top-tier free survey tool and powerful iPhone survey app, SurveySparrow transforms boring surveys into enjoyable conversations through its Conversational User Interface (CUI). It is one of the best survey app with a user interface that resembles the respondent as a messaging app. You can create a beta testing survey or highly engaging short surveys, that offer a chat-like experience, all from your smartphone's convenience.

Top Features

• Send white-label customer surveys or NPS surveys that are multi-device compatible

• Create chatbot-style surveys with custom CSS and 700+ vibrant survey templates

• Benchmark your NPS score to compare against the best companies in your sector

• Drive employee development with 360-degree feedback software

• Set up fast and friendly customer care with conversational bots

• Save time with automated survey workflows, recurring surveys, and offline surveys

• Capture data from multiple touchpoints like email, QR code, website surveys, and SMS

Pros

• Conversational user interface 

• Logic jumps to create dynamic surveys

Cons

• Restrictive reporting features
• Smaller range of integrations compared to some competitors

Pricing

• Starts at $19/month for basic plan with 5,000 responses per month

• Free for 3 surveys with 10 questions and 50 responses a month each

• Free trial available for 14 days

Since SurveySparrow requires distributing the surveys yourself, why not check out SurveySparrow alternatives?

10. QuickTap Survey: Mobile Survey App for Offline Data Collection 

QuickTapSurvey is a good app for capturing data through online and offline surveys, anywhere with devices like tablets and smartphones. You can capture unlimited survey questions, responses, research data, or leads at events. Among the most popular survey apps, it enables customization to design beautiful mobile-friendly surveys so that you can capture all the response data through mobile forms.

Top Features

• Quick and easy setup without any technical expertise required

• More than 35+ ready-to-use question types that can be included in your surveys.

• Capture survey response data face-to-face by directly connecting with the customers with your Android or iOS device.

• Can use this app to set up your smartphones or tablets as independent kiosk surveys at your premises.

• Integrations like Zapier, Mailchimp, Salesforce, and more.

• Automated alerts and notifications based on the survey responses received.

Pros

• Perfect for offline data capturing 
• Turns devices into data-gathering stations with kiosk mode

Cons

• Lack of editing survey option after deployment 
• Pricey for advanced features 

Pricing

• Starts at $41 per month.

• Free trial available for 14 days.

11. Avius: CX Feedback Management Platform

Avius stands out as one of the best survey apps, offering a comprehensive suite of features designed to streamline feedback collection and analysis with strong response encryption for data security. From intuitive online and kiosk collectors to advanced logic and custom survey designs, Avius ensures a user-friendly experience for both respondents and survey creators.

Top Features

• Collect feedback online or via kiosks for flexible data collection
• Access instant insights and analytics to make informed decisions
• Create dynamic surveys with skip logic and branching for personalized experiences
• Tailor surveys to match your brand identity and maintain consistency
• Enable contactless survey interactions for increased hygiene and convenience
• Cater to a global audience with surveys available in multiple languages

Pros

• Comprehensive feature set for versatile survey needs
• User-friendly interface for easy survey creation and management
• Robust security measures with strong response encryption

Cons

• Pricing structure may be more suitable for larger organizations
• Advanced features may not be necessary for simple survey needs

Pricing

• Starts at $37.28/collector
• No free trial or free version

12. ProProfs Quizzez: Online Assessment & Quiz Creation Tool 

ProProfs Quizzes is a versatile and user-friendly platform offering access to interactive and fun quizzes anytime, anywhere. It is a preferred choice for educators, trainers, and businesses, providing a wide range of quizzes to motivate learners and support various learning endeavors.

Top Features

• Explore a vast library of quizzes to test your knowledge
• Share quiz results and favorite quizzes with friends and on social media
• Search for quizzes by keywords or browse categories based on topic of interest
• Bookmark multiple quizzes for easy access
• Continuous addition of new questions and topics

Pros

• Easy-to-use interface for creating and accessing quizzes
• Wide range of topics and categories available
• Ability to share results and quizzes on social media

Cons

• Mostly focussed on offering quizzes rather than survey experience
• Limited customization options for quiz design

Pricing

Free plan available 

Paid plan starts at $9.99/100 active quiz takers/month

Best Free Survey Apps

Free survey apps offer a range of features and functionalities that allow you to create professional-looking surveys, collect responses, and analyze data, all without any cost. Let us look at some of the best free survey apps that can help you create surveys at all customer touchpoints. 

13. Sogolytics: Free Survey App with Easy Analytics

Sogolytics is one of the best free survey apps known for its user-friendly interface, robust features, and offline data-capturing abilities. It offers a range of customization options for free and analytics tools, making it ideal for businesses of all sizes looking to gather valuable insights from their audience.

Top Features

• Choose from diverse survey templates tailored for various industries and purposes, saving time and effort in design

• Use Likert scales, rating scales, radio buttons, dropdowns, checkboxes, and multiple-choice questions for specific feedback collection

• Implement conditional logic in your free surveys to adapt the flow based on respondent answers

• Analyze your survey data with basic reporting tools like charts and graphs

• Create surveys in multiple languages to reach a global audience, ensuring inclusivity and higher response rates

• Optimize surveys for mobile and tablet devices, enabling feedback collection anytime, anywhere

Pros

• User-friendly interface to create and deploy surveys
• Conditional logic to personalize survey experience
• Multilingual surveys to reach a wider audience

Cons

• Limited advanced data analysis functionalities 

Pricing 

• Basic plan is free 
• Other plans start at $25/month

14. SurveyHeart: Free Survey Tool with Pulse Surveys

SurveyHeart is a top-notch free survey app that offers a variety of question types, predesigned templates, and customizable themes that lead to a seamless survey creation experience. Real-time response summaries, offline form building, and result exporting make it a versatile tool for all your survey needs.

Top Features

• Create surveys with nine different types of questions to gather diverse feedback
• Control form access levels for respondents, including result viewing permissions and answer limitations
• Choose from a range of predesigned templates with suitable themes for quick survey creation
• Build forms offline and submit them with a single click once you're back online
• Receive instant notifications when respondents submit their responses
• View summarized charts of responses in real-time as they are submitted
• Increase response rates with themed forms designed for better readability

Pros

• Intuitive interface with access control features
• Wide range of question types
• Offline form building

Cons

• Limited customization options for themes
• Exported results may require formatting adjustments

Pricing

All features are accessible for free 

15. QuestionPro: Survey App for Research & Insights 

QuestionPro stands as a prominent online survey tool that can help you create effective surveys, polls, and quizzes. It is most suited to provide in-depth insights for research purposes. One of the most popular enterprise-level in-app feedback tools, it offers a user-friendly interface and in-depth analytical reports.

Top Features

• 20+ professional survey themes, with options for creating branded surveys, survey logic, branching, and multilingual surveys and support

• More than 35 question types, including advanced ones, like dynamic lookup tables, semantic sliders, captcha verification, heatmap, etc

• In addition to basic survey logic, it offers custom scripting, providing enhanced flexibility for those with coding expertise

• Conjoint analysis to understand how different attributes or features of a product or service impact respondents’ preferences

• Unlike most survey apps, QuestionPro also offers MaxDiff analysis to identify the most and least preferred options within a set of items or features

• Offers a set of features like employee feedback surveys, pulse surveys, onboarding surveys, and 360-degree feedback assessments designed explicitly for workforce and employee engagement

Pros

• Extensive design customization options, including accessible themes
• Comprehensive analytics for in-depth insights

Cons

• Lag or slow loading times when switching between features or applying filters to data
• Not cost-effective for smaller organizations 

Pricing

• Free plan available for up to 300 responses per survey for 30 question types.

• Paid plan starts at $83/per user/month

• Free trial for 10 days available

Best Practices for Choosing the Right Survey Apps

Before finalizing your choice of a survey app, it's essential to consider a few key aspects. Let's explore the best practices to keep in mind when selecting the ideal survey application for your needs.

1. Choose the Right Device for Conducting Surveys

Survey apps can be used with the help of multiple types of devices like iPads, Android tablets, and mobile phones. But you need to choose the device that best suits your requirements. Consider factors like the survey complexity, respondent demographic, and accessibility to devices.

For instance, if you want to take feedback at a dine-in restaurant, a 7-inch tablet (Android or iPad Mini) would be great. They're easy to hold and pass around.

For market research and for feedback on the go, you can hand over mobile phones to your staff to get customer feedback. They're non-bulky, cheaper and won't be a lot of effort for your staff.

2. Pick the Survey App that Works both Online and Offline

A survey tool that supports both online and offline surveying is valuable, especially if you anticipate surveying in areas with limited or no internet connectivity. Offline functionality ensures that data is collected seamlessly and can be synchronized once the device is back online, preventing data loss and interruptions in data collection.

3. Turn on One-App Mode on your Device

Both Android and iOS devices have one-app mode options, preventing respondents from exiting the app. On Android, use App Pinning, and on iOS, enable Guided Access.

This ensures focus on the survey and simplifies app management for staff, avoiding constant reopening of the app.

4. Survey should Auto-Restart after it Finishes

The survey software for apps nowadays enables you to create surveys that auto-restart when one survey finishes. Especially in cases of unattended kiosk surveys, you must use this feature of your survey app so that when one person finishes his survey and submits it, the app automatically prepares it for the next person.

5. Make White-Labeled and Aesthetic Surveys

Through white-labeled surveys, you can customize the look and feel of your survey along with your own brand logo. Using a survey app with white-labeled surveys helps you present feedback forms that your customers and respondents can relate to and contribute to your brand marketing.

Look for an online survey tool that allows visual customization of colors, logos, and themes, enabling you to create appealing surveys that resonate with your target audience.

6. Choose a Survey App that Helps Create Anonymous Surveys

At times, you need to create anonymous surveys to get honest feedback and actual and more reliable survey response data.

For instance, you may need to capture employee feedback where the employees do not feel secure sharing feedback with their identities or you may want to collect patient feedback from the patients who want their information to be confidential.

To ensure confidentiality and encourage candid responses, select a top survey site or app with anonymous survey capabilities, allowing you to turn off respondent tracking as required.

Our Criteria for Compiling this List of Top Survey Apps

The best survey software is one that can meet your marketing goals, budget, and target market. To compile this list of survey apps, we checked for those survey apps that have:

• User-friendly interface

• Diverse templates and question types

• Multiple distribution channels

• Comprehensive device support

• Powerful reporting and analytics

• Survey logic and branching

• Transparent pricing information available

Conclusion

Choosing the best survey app depends on your specific needs and preferences. If you want to pick a survey tool that offers versatile survey-building options with a wide range of templates, Jotform should be your choice. If you value ease of use and integration with Zoho suite, Zoho surveys might be the best choice.

If you are seeking a AI-powered comprehensive CX management survey app with extensive customization options, survey templates, reporting abilities, data collection modes, then Zonka Feedback stands out with its user-friendly interface and advanced features. Consider your requirements and the features offered by each survey app to determine which one best fits your needs.

Ready to get started with your survey app?

Try Zonka Feedback for a 14-day free trial or schedule a demo to see if it serves your purpose and create surveys right within the app without any installation or extensive setup.