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Free Trial Feedback Form Template

Optimize Free Trial Success with Our Survey Template – Gather User Feedback to Enhance Experience and Drive Conversions into Paying Customers.

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Our Free Trial Survey Template helps you collect valuable user feedback to identify pain points, improve product experience, and increase trial-to-customer conversions. Gain actionable insights to refine your offering and drive user satisfaction. 

Questions in the Free Trial Survey Templates

  1. 1. How would you rate the ease of signing up for a trial for [product name]?

Evaluates the simplicity of the sign-up process, helping identify barriers or friction points. Improving this step ensures more users can seamlessly begin their trial experience, boosting engagement.

  1. 2. How would you rate the ease of setting up everything at [product name]?

Measures how user-friendly the setup process is. Insights here help streamline onboarding, ensuring new users can navigate and experience the product quickly, reducing drop-off rates.

  1. 3. How would you rate the features of [product name] as compared to other similar products you may have used?

Benchmarks the product’s features against competitors. Feedback highlights areas for improvement, unique strengths, and opportunities to innovate, ensuring the product stands out in the market.

  1. 4. Did someone from the team reach out to you to offer a demo?

    • Yes

    • No

Assesses team proactiveness and support during the trial period. A demo helps clarify value, address concerns, and improve conversion chances by providing a guided product experience.

  1. 5. How would you rate the ease of getting your questions and queries answered during the trial?

Evaluates the effectiveness of support and responsiveness during the trial. Improving this ensures users feel supported, enhancing trust and increasing the likelihood of conversion.

  1. 6. What is the thing you might want to change or introduce in the product?

An open-ended question to gather suggestions for improvements or new

  1. 7. What did you like the best about the product?

Highlights key strengths and features that users find most appealing. This feedback helps reinforce successful areas and focus marketing efforts on what resonates most with users.

  1. 8. Overall, how would you rate your experience of using [product name]?

Provides a comprehensive measure of the user’s overall satisfaction. This question helps identify the general strengths and weaknesses of the trial experience to improve future onboarding.

  1. 9. Based on the free trial, how likely are you to recommend this product to your peers and colleagues?

    • 0 (Not at all likely)

    • 10 (Extremely likely)

A Net Promoter Score (NPS) question that gauges user loyalty and the likelihood of recommendation. Positive scores signal satisfaction, while low scores highlight areas needing immediate attention.

Key Moments to Capture with the Free Trial Survey Template

Capturing key moments during the free trial helps uncover valuable insights about user experience, satisfaction, and conversion barriers. By focusing on these critical touchpoints, you can refine your product and boost trial-to-customer conversions.

1. The Trial Experience

  • Purpose: Understand the user’s overall impression and experience during the free trial period to identify strengths and areas for improvement.

  1. Sample Question: How would you rate your overall experience with [product name] during the free trial?

2. Ease of Use

  • Purpose: Measure how user-friendly and intuitive the product is, ensuring a smooth onboarding and engagement process.

  1. Sample Question: How easy was it to set up and navigate [product name] during the free trial?

3. Feature Satisfaction

  • Purpose: Assess user satisfaction with specific features to identify what resonates most and what requires enhancement.

  1. Sample Question: How satisfied are you with the features of [product name] compared to your expectations?

4. Value Perception

  • Purpose: Determine whether users see the product as valuable and if it meets their needs or solves their problems effectively.

  1. Sample Question: To what extent do you feel [product name] offers value for your specific needs or challenges?

5. Barriers to Conversion

  • Purpose: Identify obstacles preventing users from converting to paid customers and address these concerns to improve trial-to-purchase rates.

  1. Sample Question: What challenges or issues, if any, are preventing you from upgrading to a paid plan?

6. Competitor Comparison

  • Purpose: Understand how users perceive the product compared to competitors to highlight areas for differentiation or improvement.

  1. Sample Question: How do the features and usability of [product name] compare to other similar products you’ve used?

7. Open-Ended Feedback

  • Purpose: Gather detailed, user-specific insights, suggestions, and concerns to uncover hidden issues and ideas for improvement in development.

  1. Sample Question: What is one thing you would change or improve about [product name] based on your free trial experience?

Types of Survey Templates You Can Use for Free Trial

Selecting the right survey template ensures you gather precise, actionable insights for your goals. From measuring customer satisfaction to analyzing user experiences and loyalty, these templates provide the tools you need to drive improvements and growth.

  1. Customer Satisfaction Survey Templates

    • Designed to measure satisfaction with a product’s trial experience. These templates help businesses identify pain points during the trial period, improve features, and ensure users see value, leading to higher conversions.

  1. User Experience Survey Templates

    • Focuses on understanding how users interact with the product during their free trial. These templates collect feedback on ease of use, feature navigation, and usability, helping refine the user experience and onboarding process.

  1. Market Research Survey Templates

    • Used to collect insights on user preferences, trial expectations, and competitor comparisons. These templates enable businesses to align their product offerings with market research demands, and competition and better meet user needs during the trial.

  2. Net Promoter Score (NPS) Survey Templates

    • Measures user loyalty and satisfaction based on their free trial experience. By asking how likely users are to recommend the product, NPS templates help identify promoters, passives, and detractors to improve retention strategies.

Choosing the Right Survey Form Template

Selecting the right survey template is crucial to gathering accurate and meaningful insights. Keep these key considerations in mind to ensure your survey effectively meets your goals and delivers actionable results.

  • Clearly define the purpose and goals of your survey to ensure the template aligns with the insights you aim to gather.

  • Identify the type of questions you need, such as multiple-choice, open-ended, or rating scales, to collect relevant and actionable data.

  • Choose templates tailored to your industry or niche to address specific needs and provide more meaningful insights for your target audience.

  • Check for customization options and flexibility so you can add branding, modify questions, and tailor the survey to fit your unique requirements.

  • Ensure the template is mobile-friendly and easily accessible on all devices, integrates seamlessly with tools like Google Sheets or Google Forms data, and enables smooth responses for higher completion rates and efficient data management.

Using the Free Trial Survey Form Template

Using this free survey template is quick and straightforward. Follow these simple steps to customize, launch, and analyze your survey for actionable customer feedback, customer satisfaction, and better decision-making.

1. Access the Template

Click on edit this template, sign up with your details and you can directly start using the template in a minute. Alternatively, you can log in to Zonka Feedback and select the  Free Trial Survey Template from the survey templates library for quick setup.

2. Customize the Template

Create and modify the template by adding, editing, removing, and reordering questions. Personalize it with your branding, including logos, colors, and messaging, to align with your organization’s identity.

3. Choose Distribution Channel

Select the most effective channels to share your survey, such as email, SMS, website embeds, QR codes, or in-app notifications, ensuring it reaches your audience seamlessly.

4. Preview and Launch the Survey

Test the survey for clarity, responsiveness, and functionality across devices. Once satisfied, launch it to begin collecting feedback.

5. Monitor Feedback and Analysis

Track real-time responses, analyze trends, and generate reports. Use the insights to identify areas for improvement and make data-driven decisions to achieve your goals.

Effective Ways to Send Surveys and When to Use Them

Choosing the right method and timing to send surveys is key to gathering valuable feedback. Use these effective strategies to reach your audience at the right moments for maximum engagement and insights.

1. In-App Surveys

  • How to Send: Integrate the in-app survey into your app user interface and trigger it based on user actions, such as completing a task or accessing a feature.

  • When to Send: Send during app usage or after specific milestones to capture feedback while the customer experience is still fresh.

2. Email Surveys

  • How to Send: Share the email survey via personalized emails with a direct link to complete the survey. Use clear, engaging subject lines and calls to action.

  • When to Send: Send post-interaction, such as after a trial, purchase, or support call, ideally within 24-48 hours for timely responses.

3. WhatsApp Surveys

  • How to Send: Share WhatsApp survey links via WhatsApp messages for a user-friendly and familiar experience. Ensure concise messaging with an easy-to-click link.

  • When to Send: Send shortly after service delivery, trials, or interactions to encourage quick, high-response engagement.

4. Website Surveys

  • How to Send: Embed surveys on your website through pop-ups, sidebars, or feedback widgets. Trigger surveys based on user behavior, such as page visits or time spent.

  • When to Send: Display surveys on key pages like checkout, support, or exit-intent pages to capture user feedback at crucial moments.

5. Exit Surveys

  • How to Send: Present the exit survey when a user is about to leave a website or app using exit-intent pop-ups or prompts.

  • When to Send: Trigger surveys right before the user exits to capture insights about their experience and identify areas for improvement.

The Free Trial Survey Template is a powerful tool to gather user feedback, improve product experience, and boost conversions. With Zonka Feedback, you can easily customize, distribute, and analyze surveys to gain actionable insights. Book a demo with our experts today to discover how you can optimize your trial experience and turn trial users into loyal customers effortlessly.

FAQs for the Free Trial Feedback Form Template

  • Can I customize the Free Trial Survey Template to include product-specific questions?

    Yes, the template is fully customizable. You can add, remove, or modify questions to tailor the survey based on your product's features and user experience.

  • How can I distribute this survey to trial users?

    You can share the survey through multiple channels, including email, SMS, WhatsApp, in-app pop-ups, and website embeds, ensuring it reaches your trial users seamlessly.

  • Can I analyze responses in real-time?

    Absolutely! Zonka Feedback provides real-time analytics, including response tracking, sentiment analysis, and detailed reports, helping you identify areas of improvement and user pain points instantly.

  • How can this survey help improve free trial conversions?

    By identifying barriers to conversion, user challenges, and feature preferences, the survey provides actionable insights to refine onboarding, address concerns, and enhance the overall trial experience.

  • Does the template support automated follow-ups for non-respondents?

    Yes, you can set up automated reminders to encourage non-respondents to complete the survey, ensuring higher response rates and more comprehensive feedback collection. 

Create and send this Free Trial Feedback Form

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